Fearne Cotton & Swan
To launch a brand new range of Fearne and Swan small kitchen and baking appliances on ao.com.
I took customer insights for Swan to pinpoint the type of language and feature benefits to use. As well as writing for AO's tone of voice, I had to research into Fearne Cotton's use of language and idiosyncrasies to strike a balance between the two.
A colourful, fun and playful brand landing page.